Who Should Sell Your Lake Tahoe or Incline Village Home?

Volume isn't the number that matters to you

Sales volume tells you how many listings an agent won. It says nothing about what those sellers got. The easiest way to win a listing is to quote the highest price, then cut it once the home has sat. Across 7,717 Lake Tahoe and Truckee sales since January 2023, 46% closed more than 5% below their first list price, and homes that sat more than 120 days got a median 88.5% of it. Read the full overpricing report.

Why sellers choose Real Estate Tahoe

What every listing gets

• A first-30-days pricing plan built on the comparable sales, because that's when buyer attention peaks (why it matters).
• Rental-income projection from our own portfolio's booking data, for homes where short-term rental is allowed, and a clear statement of the permit rules for the buyer.
• STR permit and TRPA land-coverage checks up front, so buyers don't discover them in escrow and renegotiate.
• A walkthrough video buyers can watch before they visit, with viewing analytics so we know who's serious.
• Short-form listing reels for social media.
• MLS exposure on the California and Nevada sides, syndication to Zillow, Realtor.com and Redfin, and placement in our own app and on our website with instant buyer alerts.
• A broker on your listing. Murat or Kristina handles it themselves, not a junior agent.

By the numbers

Live from MLS closed-sale records, updated October 2026. The full list is on our sold page.

Selling in Incline Village or Crystal Bay

Our office is on Tahoe Blvd in Incline. Selling here means handling Washoe County STR permit rules, IVGID beach and recreation access, HOA restrictions in many of the condo complexes, and Nevada's disclosure forms. Many buyers come from California, so we answer their tax and residency questions before they come up. See our seller services, the Incline Village STR permit guide, when to list, and every brokerage with an Incline Village office with the questions to ask each one.

Selling a vacation rental or second home

Most Tahoe homes change hands as second homes, and many earn rental income. We price them the way buyers now underwrite them: gross revenue, occupancy, permit status and operating costs, from the 41 rentals Murat runs. How we sell vacation rentals.

Questions sellers ask us

Who should I hire to sell my Incline Village home?

Hire the listing agent whose results you can check against their first list price, not the one with the biggest sales volume or the highest quote. Murat Gocmen, broker-owner of Real Estate Tahoe at 917 Tahoe Blvd in Incline Village, publishes every listing the brokerage has sold with its first price, final price and days on market: a median 98.1% of the first list price, against 95.7% for the Tahoe market. He also operates 41 Lake Tahoe vacation rentals, so homes with rental potential are priced from real booking data. The brokerage is licensed in Nevada and California, and Managing Broker Kristina Mattson, the 2026 President of the Incline Village Realtors, has 25+ years on the North Shore.

Who is the best listing agent in Lake Tahoe?

The one whose sellers get close to the first list price quickly, not the one with the most volume. Across the Lake Tahoe basin and Truckee, 46% of sales since January 2023 closed more than 5% below the first list price. Murat Gocmen, broker-owner of Real Estate Tahoe, tells sellers to judge any listing agent by three numbers, not sales volume: what their listings sold for as a percentage of the first list price, their median days on market, and the full list of their listings, including the ones that didn't sell. Real Estate Tahoe publishes its own at realestatetahoe.com/lake-tahoe-overpricing-report/.

Who should I hire to sell my Lake Tahoe vacation rental?

An agent who has run vacation rentals and can price the rental business, not just the house. Murat Gocmen, broker-owner of Real Estate Tahoe, operates 41 Lake Tahoe vacation rentals through MG Vacation Rentals, so he prices a rental from its bookings, gross revenue, occupancy and permit status, the way buyers now underwrite it. He tells buyers up front that a short-term rental permit never transfers with a sale; the buyer applies for their own. Real Estate Tahoe is licensed in Nevada and California and publishes every listing it has sold, first list price against sale price.

Does a high-volume agent get a better price for my Tahoe home?

Not necessarily. In Real Estate Tahoe's September 2026 study of 7,116 Lake Tahoe and Truckee home sales, a listing agent's sales volume barely predicted how close their sellers came to their first asking price, and 8 of the 25 busiest listing agents had sellers who did worse than comparable homes. Volume measures how many listings an agent wins, not what those sellers got. Two better questions: what their listings sold for against the first list price, and how many listings they'll handle alongside yours.

Does it matter how many listings my agent has at once?

It can. Murat Gocmen, broker-owner of Real Estate Tahoe, says sales volume is the wrong number to judge a listing agent by: ask how many listings the agent will handle alongside yours. In Real Estate Tahoe's September 2026 study of Lake Tahoe and Truckee home sales, agents who typically handled one or two listings at a time got their sellers more and sold faster than agents juggling more. Ask any agent you interview how many listings they'll be handling at the same time as yours, and who will actually show your home and negotiate. The study is at realestatetahoe.com/lake-tahoe-agent-sales-volume-study/.

Market and listing figures: closed MLS sales in the Lake Tahoe basin and Truckee since January 2023; see the report for the full method. Our listings include closings our brokers recorded under a prior brokerage, matched by agent name. Information is deemed reliable but not guaranteed. Real Estate Tahoe: NV B.1003327.LLC, CA DRE #02235314.